Oord, Lars (2025) The Influencing Factors Behind Green Investments in the Dutch Manufacturing Sector: A Comparison Based on Investment Type and Company Size. Master thesis, Sustainable Entrepreneurship (SE).
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Abstract
This research investigates which factors influence Green Investments in Dutch manufacturing companies, with particular attention to differences across company sizes and investment types. Grounded in the Institutional Theory, six influencing factors were examined: Legislation & Regulation, Public Funding & Government Subsidies, Market & Stakeholder Behaviour, Reputational Considerations, Efficiency Gains, and Financial Performance. A qualitative research design was used, combining six semi-structured interviews with small, medium-sized, and large manufacturing companies and a report analysis of three large companies. The findings show that Financial Performance and Market & Stakeholder Behaviour are the most influential factors overall, reflecting strong mimetic and normative pressures. In contrast, Legislation & Regulation and Public Funding & Government Subsidies played a surprisingly minor role, indicating a weak coercive pressure from government. Differences were found between investment types: Renewable Energy projects were primarily driven by Market and Stakeholder Behaviour, while Waste Management was mostly motivated by Financial Performance. Similarly, differences emerged across company sizes: small companies acted mainly on cost-saving motives – reflecting strong mimetic pressures, while medium and large companies were more influenced by external expectations – reflecting normative pressures. The research concludes that Green Investments are less the result of policy pressure and more a response to market dynamics and perceived financial gains. This highlights the importance of aligning sustainability efforts with economic incentives.
| Item Type: | Thesis (Master) |
|---|---|
| Name supervisor: | Cardoso Chrispim, M. and Unal, A.B. |
| Date Deposited: | 04 Jun 2025 10:26 |
| Last Modified: | 04 Jun 2025 10:26 |
| URI: | https://campus-fryslan.studenttheses.ub.rug.nl/id/eprint/594 |
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