Gunkel, Pheline Louisa (2021) Challenges of social innovations in urban freight transport. Master thesis, Sustainable Entrepreneurship (SE).
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Abstract
Environmental and social innovations within urban freight transport are essential tackling sustainable challenges. The current debate of sustainable innovations in urban freight transport mainly focuses on how companies can create and add environmental and ecological value to their products and services. Social innovations are rarely addressed in urban freight transport. This research addresses the knowledge gap about challenges parcel service providers face when developing and implementing social innovations and how social innovations can be further integrated in urban freight transport. Semi-structured interviews were used in one case study in the parcel delivery sector. There are different challenges to integrate social innovations for different stakeholders like employees, customers and the society. Therefore, future social innovations in organizations need other measurement factors than profitability. Further, an awareness has to be created, so that customers are able to consciously decide for a parcel delivery company that is socially innovative. Thus, holistic social innovations for the society can be created.
Item Type: | Thesis (Master) |
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Name supervisor: | Long, T.B. and Folmer, E.C. |
Date Deposited: | 16 Sep 2021 08:24 |
Last Modified: | 16 Sep 2021 08:24 |
URI: | https://campus-fryslan.studenttheses.ub.rug.nl/id/eprint/52 |
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