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The internal barriers and drivers of implementing circularity in companies, after joining a circularity training

Hartmann, MLE (2023) The internal barriers and drivers of implementing circularity in companies, after joining a circularity training. Master thesis, Sustainable Entrepreneurship (SE).

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Abstract

Circular business model innovation is an important factor to drive the circular economy. For businesses to innovate to a circular business model, change needs to happen internally. However, this change can be impacted by various internal barriers and drivers. One possible intervention to support businesses in this process is circularity training, which is focused on evaluating the current business model and bringing forward a concrete circularity implementation idea. Nevertheless, the participating companies are still encountering different internal implementation factors which hinder or enhance circularity innovation. These are the resources of the company, the knowledge and organisational factors. Depending on the case company, these factors acted as a barrier or as a driver for circular business model innovation and implementing circularity. Among others, the research showed that the circularity training helped with overcoming the knowledge barrier of silo thinking. Furthermore, the resource barrier and driver showed the importance of time investment and financial value of circularity for the company. Finally, the research concludes with various recommendations for the training, based on the internal barriers and drivers that the companies encountered when working towards circularity implementation and circular business model innovation after the circularity training. Keywords: Circular business model innovation, Circularity training, Barriers and drivers

Item Type: Thesis (Master)
Name supervisor: Long, T.B. and Faber, N.R.
Date Deposited: 12 Sep 2023 10:41
Last Modified: 12 Sep 2023 10:41
URI: https://campus-fryslan.studenttheses.ub.rug.nl/id/eprint/315

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