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BARRIERS AND DRIVERS TO THE IMPLEMENTATION OF GREEN HYDROGEN IN THE EUROPEAN STEEL INDUSTRY: A PESTLE Analysis

Schultz-Zehden, Viktor (2023) BARRIERS AND DRIVERS TO THE IMPLEMENTATION OF GREEN HYDROGEN IN THE EUROPEAN STEEL INDUSTRY: A PESTLE Analysis. Master thesis, Sustainable Entrepreneurship (SE).

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Abstract

The European steel industry accounts for 5% of all European CO2 emissions, emphasizing the urgent need to decarbonize the sector using cleaner energy carriers like green hydrogen. Despite increasing research on this issue, very few studies have sought to explain the barriers and drivers underlying this industry transition at the EU level. Hence, this research aims to fill this knowledge gap by identifying macro-level barriers and drivers associated with adopting green hydrogen in the European steel industry. Therefore this study utilizes the PESTLE framework and employs a cross- sectional qualitative research design, conducting six semi-structured interviews with key stakeholders in the European steel industry. Findings demonstrate the interconnected nature of PESTLE factors influencing the adoption of green hydrogen. As such, the availability and cost of green hydrogen are closely related to political, economic, and technological barriers. Findings suggest that overcoming these barriers, especially the economic ones, requires significant influence from the political & legal dimensions, including policy frameworks and incentives for adopting green hydrogen and transforming steel sites. The paper concludes by providing practical implications and recommendations for stakeholders such as international policymakers, steel manufacturers, and sustainable enterprises. These insights will guide efforts to achieve a more sustainable European steel industry.

Item Type: Thesis (Master)
Name supervisor: de Jong, Prof. Dr. G.
Date Deposited: 12 Sep 2023 10:39
Last Modified: 12 Sep 2023 10:39
URI: https://campus-fryslan.studenttheses.ub.rug.nl/id/eprint/312

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